2018-11-16

[public] 36.4K views, 3.03K likes, 26.0 dislikes audio only

BrainCraft

So, what's the price of your attention?

EPISODE 2 OUT NOW: /youtube/video/z3TJPyHqadY

We’re in the middle of an Attention War – where big tech battle it out to win over our eyeballs. Our attention spans are considered a precious—and scarce—commodity. So what is the price of your attention? In this mini-series, we'll explore the psychology, design and impact of tech and social media on both ourselves and society. A new episode will be released every Friday for the next six weeks.

SUBSCRIBE to BrainCraft! 👉 http://ow.ly/rt5IE

Thank you to Tim Wu, Zeynep Tufekci, Bahar Gholipour and Genevieve Bell for lending their expertise to this episode.

If you're after further reading, check out The Attention Merchants by Tim Wu. It's a fantastic introduction to this topic: https://amzn.to/2OKgc61

And the full length versions of the video sequence at the beginning are worth a watch.

The Panda is Dancing: https://youtu.be/tf9ZhU7zF8s

Bell: https://www.youtube.com/watch?v=Ps_YUElM2EQ

Natasha Schüll: https://www.youtube.com/watch?v=ETB0x2UU6JE

Harris: https://youtu.be/MacJ4p0vITM?t=1m53s

Palihapitiya: https://www.youtube.com/watch?v=PMotykw0SIk

This mini-series was created by:

Vanessa Hill - Director, Presenter, Co-Producer

Margie Bryant - Producer

Aline Jacques - Post Producer

Bahar Gholipour - Associate Producer

Dominique Taylor - Editor

Stephen Boyle - Legal and Business Affairs

James Hutson - Animator

Field Producers - Bahar Gholipour, Georgia Quinn, Mehrnaz Farahmand

Crew - Finn Boyle-Moore, Jacques Lang, Tim Oxford, Trace Dominquez, Alex Rapine, Andy Kulikowski, Angelina Bruno

John Hresc - Sound Mix

Andrew Arbuthnot - Investment Manager, Screen Australia

Adam Dylewski - Programming Director, PBS Digital Studios