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Sex Sells - How AXE Targets Insecure Men

2017-06-08

[public] 223K views, 7.51K likes, 122 dislikes audio only

A marketing analysis of AXE commercials and how they took over the male fragrance market by throwing subtlety out the window.

Song Used: Lazy River

Artist: Joey Pecoraro -- https://soundcloud.com/joeypecoraro

Videos Used:

http://www.youtube.com/watch?v=4yfF3AERs4s

http://www.youtube.com/watch?v=I9tWZB7OUSU

http://www.youtube.com/watch?v=pDLC1e2KBYg

http://www.youtube.com/watch?v=VFu0Q0arrkk

http://www.youtube.com/watch?v=iwezBss_BMQ

http://www.youtube.com/watch?v=kTMow_7H47Q

http://www.youtube.com/watch?v=sS9-CDcDNZ8

http://www.youtube.com/watch?v=ZzyorbTYVI4

http://www.youtube.com/watch?v=R5n5MLZdm0M

http://www.youtube.com/watch?v=3LgvrNCXOFI

http://www.youtube.com/watch?v=l6aHOyLJwQw

http://www.youtube.com/watch?v=-SfMkZkUOAQ

http://www.youtube.com/watch?v=5QuJiKEBF5k

http://www.youtube.com/watch?v=F3yt2kGONjQ


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