2013-03-03

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TED-Ed

View full lesson: http://ed.ted.com/lessons/the-tribes-we-lead-seth-godin

Seth Godin argues the Internet has ended mass marketing and revived a human social unit from the distant past: tribes. Founded on shared ideas and values, tribes give ordinary people the power to lead and make big change. He urges us to do so.

Talk by Seth Godin.